adidas Employee Branding Campaign

adidas is a great, global sport brand with a lot of momentum. Sockeye created a recruitment film to attract new talent to adidas, while showing current employees how it’s such a cool place to work. It’s a company where you can build a career and have a lot of fun. Unable to film on campus due to COVID-19, we leveraged employees’ personal video content, articulating the brand’s vision of inclusivity and a love of sport, providing opportunities for professional and personal growth.